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How to Start an Online Store (Step by Step)

A complete WooCommerce build: products, payments, tax, shipping, and the checkout tests to run before launch.

eCommerce 4h 06m 12 March 2026 Free, no signup
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About this build

An online store is a website with money attached, which means the margin for error is smaller and the details matter more.

This is the full WooCommerce build: products, payments, tax, shipping, and the checkout testing that separates a store that works from one that quietly loses orders.

What you'll be able to do afterwards

  • Set up WooCommerce properly from the start
  • Add products, variations and stock control
  • Take payments and get tax right for your country
  • Configure shipping rules that don't lose you money
  • Test a checkout end to end before launch

Before you start

  • A WordPress site
  • Something to sell, or a stand-in product to practise with
WordPressWooCommerceStripeElementor

Place a real order before you launch

Test mode catches most things but not all of them. Put a live product at the lowest amount your gateway allows, buy it yourself, and confirm the order, the email and the refund all work.

Chapters

  1. 0:00

    What we're building

    The finished store.

  2. 9:00

    WooCommerce setup

    The wizard, and what to change afterwards.

  3. 27:30

    Products

    Simple, variable, and stock.

  4. 58:00

    Payments

    Gateways, fees and testing.

  5. 1:22:40

    Tax

    Rates, rules and the sane defaults.

  6. 1:48:00

    Shipping

    Zones, classes and free-shipping thresholds.

  7. 2:20:15

    Designing the store

    Shop, product and cart pages.

  8. 2:58:00

    Checkout testing

    The full list before you take real money.

  9. 3:30:00

    Launch

    Going live with confidence.

Terms explained in the Knowledge Base

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